Studio 4°C doesn't make commercials. They make moments that happen to be selling something. This is a man alone in a landscape that knows more than he does, watching the world change around him while he stays still. The animation moves like breath, like time passing in a body that refuses to move forward. You watch it once and something settles. You watch it again and you realize the whiskey was never the point.
Haru wa Kuru is a short promotional film made for the Johnnie Walker whiskey brand, with animation by STUDIO 4°C. Released online in 2012 as a single episode, it is a brief commercial piece with an adventure flavor.