Zeushi-kun is the meat-loving prince of Nikuniku Land, a realm high above the clouds. He and his friend Minota spend every day thinking about meat, though they enjoy vegetables as well. For now the pair are staying with the Miito family on the surface, living off their hospitality while they learn about all kinds of tasty meat produced in the country. Delicious dishes fill the Miito family's dinner table, and the comedy episodes use them to introduce livestock and farm products in a cheerful, accessible way, with a special focus on domestic meat.