It puts you in a sugar coma in the best way, then keeps you there for 51 episodes. Three grade schoolers get handed magic gems by Sei, Dai and Ryoku and come out the other side as Snow White, Cinderella and Kaguya-hime, which is exactly the kind of fairytale logic that only works if the art sells it, and this art sells it. The chibi designs are genuinely off the meter, the kind of cute that makes you pause frames and resent yourself for it. The idol numbers wire themselves into your skull whether you asked or not, and the supporting cast keeps rotating in fresh faces so the formula never fully sets. Fair warning: the transformation sequence comes back every single time and some viewers want to throw the remote by episode 20. This is a show for when the day was long and you want Ringo and her friends to fix it.

The Fairytale World is falling apart: its princesses and their worlds are vanishing, and the effects spill into the human world, where their stories are loved. To stop it, the Queen sends three magic pets, Sei, Dai and Ryoku, to the human world with magic gems. Their task is to find three girls who can become the princesses Snow White, Cinderella and Kaguya-hime. The chosen ones turn out to be young girls: Ringo Yukimori, Layla Takashiro and Natsuki Sasahara. The gems transform them into older singing stars. After an accidental debut at a concert by the idol Wish, they become known as LilPri. Now they must gather Happiness Tones, the happiness in people's hearts, to restore the Fairytale World. The series is a magical girl story built around idol performance.